I’m on a mission to connect people. . . online.
I help people and organizations wow their target audiences with great experiences. As a user experience (UX) designer, my skills are broad, but my specialties are:
developing UX and/or content strategy
I can see the big picture while also digging into the small details. I’ve worked on projects for both tiny startups and huge organizations such as the Bill & Melinda Gates Foundation. I've also helped Lenovo, Bloomberg News, and Duke University.
Current job: I lead the UX efforts at a terrific start-up called Teamworks in Durham, North Carolina. It's likely that your favorite sports teams and athletes use our software!
Recent Book: I wrote a fun book on content strategy in 2017. The Zombie Business Cure offers real-life examples and practical tips.
Current Passion Project: I'm exploring what a trauma-informed website would look like. I won an Aquent Design for Good grant in 2017 to help me. Resources to help you be more trauma-informed are here.
Professional Groups: It's important to contribute to my industry and stay current, so this is what I do:
Co-Founder, Ladies that UX Durham
UX Y’all Conference Organizing Committee Member, Triangle UXPA
Member, Women in Sports Tech (WiST)
Member, Women in Sports and Events (WISE) Raleigh Chapter
When I'm not working, you'll find likely me doing yoga, hiking nearby, or watching soccer.
You can check out my profile on LinkedIn to learn more and see what others say about me.
Speaking / Teaching
I enjoy speaking and teaching about UX, design, and content. Following are upcoming and recent events.
UX Camp DC, January 2019
UNC-Chapel Hill School of Journalism, November 2018
All Things Open Conference, October 2018
Google Developers Group, September 2018
Girl Develop It: Intro to UX, January 2018
edUI, September 2017
Content Marketing World, September 2017
Girl Develop It: Intro to UX, May 2017
NCCASA Conference, May 2017
High Five Conference, March 2017
Girl Develop It: Guerrilla Usability Testing, Feb. 2017